1) What is independent cinema and how is it different to Hollywood blockbusters? Independent films have smaller budgets, use less known actors and are often supported financially by public service broadcasters. 2) What is I, Daniel Blake about? I Daniel Blake is about how people who get benefits and aren't getting enough money and about a guy who isn't allowed to work because of illness. 3) Who directed I, Daniel Blake and why is this important? Ken Loach and its important because Ken Loach often makes political movies. 4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience. -public cinemas -projected onto the house of parliament -quotes projected on walls and buildings 5) What unusual or creative marketing methods were used to get audiences talking about the film? they projected the movie name on the houses of parliament: guerrilla marketi...